A strategic digital presence, local optimization, and lead automation pipeline tailored for Kitt & the Area 79th brand.
Dear Kitt,
Thank you for taking the time to speak with me about Area 79th and your vision for the restaurant. It was a pleasure learning more about your business, and I appreciate the opportunity to prepare this proposal for your consideration.
Based on our conversation and my initial review of your current website and online presence, I believe there is a great opportunity to create a stronger digital experience that better reflects your restaurant, showcases everything you have to offer, and helps bring more customers through your doors.
This proposal outlines our recommendations for Phase 1, which focuses on developing a modern, professional website that serves as the foundation for your online presence and future marketing efforts. We've also included additional Phase 2 opportunities that can help increase visibility, attract new customers, and continue building the Area 79th brand. We'd be happy to discuss these options together and determine the best path forward based on your goals and budget.
It would truly be an honor to work with you on this exciting new business venture. Thank you for the opportunity, and I look forward to discussing the proposal with you.
Sincerely,
Adam Lakowitz
Area 79th Lounge & Grille represents a premier dining and social destination in Miami. To fully capitalize on local resident demand and tourist dining intent, our plan creates a robust, modern digital pipeline. By designing a conversion-ready, mobile-first website and pairing it with local SEO and automated VIP capture pipelines, we will transform your online presence into a customer acquisition engine.
Design and build a premium, responsive website matching the lounge's high-end vibe, optimized for speed, mobile devices, and conversion.
Establish local search authority and configure automated marketing flows to capture guest details and build loyalty.
• Strategic brand kickoff, menu hierarchy modeling, and asset gathering.
• Wireframing and design concepts for the new website.
• Custom frontend development, local SEO optimization, and schema mapping.
• Initial CRM pipeline architecture and subscription list structure.
• Final site review, speed audits, domain mapping, and launch.
• Deployment of VIP & Birthday Club capture pathways.
• Activation of automated onboarding sequences (SMS / Email).
• Launch of selected META & Google Ad acquisition campaigns.
Complete custom design and build of a high-performance, mobile-first website tailored to Area 79th's brand, menu, and reservation booking flows.
Google Business Profile optimization, local schema markup for restaurant menu items, local directory synchronization, and organic launch optimization.
Configuring email capture flows, Birthday Club, VIP lounge club automated workflows, auto-responders, and reservation booking SMS/Email follow-up pipelines.
Branded cover artwork design, bio optimization, links trees mapping, and 3 custom food/drink social graphic template layouts in Canva matching your lounge design.
Monthly content updates, backlink strategy, weekly keyword tracking, Google Business profile posts, and local authority monitoring.
Includes CRM platform license, ongoing automated sequences support, and website maintenance (up to 2 hours/month, regularly $190/mo).
Branded posts showcasing food, drinks, events, happy hours, and guest experiences. Includes scheduling and copy.
Instagram Reels & TikTok vertical short-form videos capturing the lounge energy, bartender mixes, and kitchen dishes.
No advertising campaigns active.